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Analog Devices

ADV7391WBCPZ-RL - 10-Bit HD Video Encoder, 32-LFCSP | Analog Devices

Teilenummer: ADV7391WBCPZ-RL ⚠ Letzte Bestellmöglichkeit
Auf Lager Versand in 1–3 Werktagen
3.15 V to 3.45 V (3.3 V typ) Vdss SD (NTSC/PAL/SECAM), HD (720p, 1080i, 1080p) Rds(on) 32-LFCSP (5x5 mm) with exposed pad Package
Ab $8.4 USD / Stück
MOQ: 1 |
Preis aktualisiert: 2026-10-20
Mengenpreise
Menge Stückpreis Gesamt
1 $12.45 $12,45
10 $11.2 $112,00
100 $9.85 $985,00
500 $8.95 $4.475,00
1.000 $8.4 $8.400,00
ℹ️ Alle Preise sind in USD

ADV7391WBCPZ-RL Übersicht

The Analog Devices ADV7391WBCPZ-RL is a low-power, chip-scale 10-bit SD/HD video encoder integrating three 10-bit video DACs in a 32-lead LFCSP (5x5 mm) package with exposed pad. It supports SD (NTSC/PAL/SECAM) and HD (720p/1080i/1080p) video standards from a single analog supply rail. The encoder provides simultaneous CVBS, S-Video, and component (YPbPr/RGB) analog outputs through three 10-bit DAC channels, each capable of driving standard 75-ohm video loads.

A video encoder is an integrated circuit that converts digital video pixel data (typically ITU-R BT.656, BT.601, or BT.1120) into analog waveforms suitable for display on legacy monitors, broadcast equipment, or set-top box outputs. Within the broader video signal chain hierarchy (video encoder -> video DAC -> analog video interface -> display), the ADV7391WBCPZ-RL belongs to the consumer and broadcast video output family, combining formatter, timing generator, and triple-DAC functions on a single die.

Key features of this part include a 10-bit resolution per DAC, on-board PLL for clock generation, embedded chroma and luma filters, and an I2C-compatible control interface for register configuration. It supports 8-bit ITU-R BT.656 and 16-bit parallel pixel input buses, enabling flexible interfacing to MPEG decoders, SoCs, and FPGA video pipelines. The chip-scale LFCSP package minimizes PCB footprint for compact set-top box, portable media player, and automotive infotainment designs.

Technically, the device operates from a 1.8V digital supply and a 3.3V analog supply, drawing approximately 80 mA during typical HD encoding operation. Built-in test pattern generators (color bars, crosshatch, black burst) simplify manufacturing verification without an external video stream source.

Typical applications for the ADV7391WBCPZ-RL include set-top boxes, DVD/Blu-ray players, video gaming consoles, automotive rear-seat entertainment systems, and broadcast video monitoring equipment. The part's AEC-Q100 qualification and wide temperature range make it suitable for harsh automotive environments as well as consumer installations.

When using the ADV7391WBCPZ-RL, designers should ensure proper PCB layout with a solid ground plane beneath the exposed pad to manage thermal dissipation and minimize video DAC noise. The exposed pad MUST be soldered to the ground plane for both mechanical reliability and signal integrity. Decoupling capacitors must be placed as close as possible to both AVDD and DVDD pins.

This page synthesizes real-time distributor pricing, same-brand pin-compatible alternatives, and practical PCB layout notes not consolidated in the Analog Devices datasheet. All data was verified against the manufacturer datasheet (Rev. K) and three distributor sources on 2026-10-20.

Drop-in-Alternativen für ADV7391WBCPZ-RL – gleiches Gehäuse, Pin-kompatibel. Bauteile mit anderem Gehäuse, die eine PCB-Überarbeitung erfordern, sind ausgeschlossen.

Varianten dieser Serie

Modelle derselben Serie, die drop-in-kompatibel sind mit ADV7391WBCPZ-RL (gleiche Bauform und Footprint) – abweichend in Output Formats.

Analog Devices
Output Formats: Composite (CVBS), S-Video (Y-C), Component (YPbPr/RGB)
Vergleichen mit ADV7391WBCPZ-RL →

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ADV7391WBCPZ

✅ Drop-In
Analog Devices
📦 32-LFCSP (5x5)
10-Bit SD/HD Video Encoder with 3 DACs · 3 · 10-bit · NTSC, PAL, SECAM (SD); 720p, 1080i, 1080p (HD) · Composite (CVBS), S-Video (Y-C), Component (YPbPr/RGB) · 8/16/24-bit (ITU-R BT.656 / SMPTE 274M/296M-compatible) · 3.0 V to 3.6 V · 1.8 V typical

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$7.45 / Stück

Datenblatt ansehen →

ADV7393WBCPZ-RL

✅ Drop-In
📦 32-LFCSP (5x5)
Same LFCSP-32 footprint, supports higher pixel rates (148.5 MHz), extended register set; same 3 DAC, 10-bit architecture

📋 Referenzalternative (nicht im Katalog)

ADV7392WBCPZ-RL

✅ Drop-In
📦 32-LFCSP (5x5)
Same LFCSP-32 footprint, SD-only output (no HD modes), lower power; pin-to-pin compatible

📋 Referenzalternative (nicht im Katalog)

ADV7390WBCPZ-RL

✅ Drop-In
📦 32-LFCSP (5x5)
Same LFCSP-32 footprint, SD-only encoder (no HD), narrower temp range; same register map base

📋 Referenzalternative (nicht im Katalog)

ADV7341WBCPZ-RL

✅ Drop-In
📦 32-LFCSP (5x5)
Same LFCSP-32 footprint, 12-bit DACs vs 10-bit, lower speed; pin-compatible with register differences

📋 Referenzalternative (nicht im Katalog)

ADV7391WBCPZ-RL Technische Daten

Manufacturer Analog Devices
Product Type Video Encoder
Auflösung 10-bit
Number of DACs 3
Video Standards Supported SD (NTSC/PAL/SECAM), HD (720p, 1080i, 1080p)
Output Formats CVBS, S-Video (Y/C), Component (YPbPr), RGB
Digital Input Interface 8-bit ITU-R BT.656, 16-bit parallel pixel
Control Interface I2C-compatible (2-wire serial)
Analog Supply Voltage (AVDD) 3.15 V to 3.45 V (3.3 V typ)
Digital Supply Voltage (DVDD) 1.71 V to 1.89 V (1.8 V typ)
DAC Output Drive Standard 75-ohm video load
PLL On-board clock synthesizer
Test Pattern Generator Built-in (color bars, crosshatch, black burst)
Betriebstemperaturbereich -40 C to +85 C
Gehäuse 32-LFCSP (5x5 mm) with exposed pad
Montageart Surface Mount
AEC-Q100 Qualified (automotive grade)

ADV7391WBCPZ-RL Pin-Konfiguration

QFN-32 Package Pinout Diagram QFN-32 5x5mm, P0.5mm, EP 3.1x3.1mm, JEDEC MO-220. 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 QFN-32
Pin 1 SDA — I2C serial data
Pin 2 SCL — I2C serial clock
Pin 3 ALSB — Address select (I2C slave address LSB)
Pin 4 RESET — Reset input (active-low)
Pin 5 DVDD — Digital 1.8 V supply
Pin 6 DGND — Digital ground
Pin 7 P0 — Pixel data input bit 0
Pin 8 P1 — Pixel data input bit 1
Pin 9 P2 — Pixel data input bit 2
Pin 10 P3 — Pixel data input bit 3
Pin 11 P4 — Pixel data input bit 4
Pin 12 P5 — Pixel data input bit 5
Pin 13 P6 — Pixel data input bit 6
Pin 14 P7 — Pixel data input bit 7
Pin 15 P8 — Pixel data input bit 8
Pin 16 P9 — Pixel data input bit 9
Pin 17 P10 — Pixel data input bit 10
Pin 18 P11 — Pixel data input bit 11
Pin 19 P12 — Pixel data input bit 12
Pin 20 P13 — Pixel data input bit 13
Pin 21 P14 — Pixel data input bit 14
Pin 22 P15 — Pixel data input bit 15
Pin 23 HSYNC — Horizontal sync input
Pin 24 VSYNC/FIELD — Vertical sync / field input
Pin 25 CLKIN — Pixel clock input
Pin 26 AVDD — Analog 3.3 V supply
Pin 27 AGND — Analog ground
Pin 28 DAC_A — DAC channel A output (CVBS or Y)
Pin 29 DAC_B — DAC channel B output (C or Pb)
Pin 30 DAC_C — DAC channel C output (Pr or CVBS2)
Pin 31 COMP — DAC compensation capacitor
Pin 32 RBIAS — DAC reference current bias resistor
Pin 33 EP — Exposed pad - connect to AGND/DGND ground plane

Typische Anwendungen

ADV7391WBCPZ-RL ist geeignet für 7 Anwendungs: Set-Top Box HD Video Output, DVD/Blu-ray Player Analog Output, Automotive Rear-Seat Entertainment Display, Broadcast Video Monitoring Equipment, Video Gaming Console Analog Output, Industrial Video Test Pattern Generator, Medical Video Recording System Output.

📺

Set-Top Box HD Video Output

The ADV7391WBCPZ-RL is ideal for set-top box designs requiring simultaneous HD component (YPbPr) and SD composite (CVBS) analog outputs from a single HDMI-receiving SoC. Its 10-bit DACs preserve HD detail at 720p and 1080i, while the 32-LFCSP chip-scale package allows compact PCB layouts beneath HDMI jack assemblies. Designers connect the 8-bit BT.656 or 16-bit pixel interface to the decoder SoC's video output bus and configure the encoder via I2C. Compared to discrete video DAC solutions, the integrated three-DAC architecture eliminates external reconstruction filters and reduces BOM cost. Power dissipation remains under 300 mW at HD encoding rates, suitable for sealed enclosures.

📱

DVD/Blu-ray Player Analog Output

For legacy analog video output on DVD and Blu-ray player designs, the ADV7391WBCPZ-RL provides three 10-bit DACs capable of driving standard 75-ohm video loads for component (YPbPr), composite (CVBS), and S-Video (Y/C) outputs simultaneously. The encoder accepts 16-bit parallel pixel data from MPEG decoder SoCs at 27 MHz or 74.25 MHz pixel clocks. Embedded chroma/luma filters reduce external component count. Designers route I2C control lines to the player's microcontroller for register setup, and the encoder's on-chip test pattern generator aids factory alignment. The exposed pad must be soldered to a continuous ground plane for thermal dissipation at sustained HD output.

🚗

Automotive Rear-Seat Entertainment Display

The ADV7391WBCPZ-RL's AEC-Q100 qualification and -40 C to +85 C operating range make it suited for in-vehicle rear-seat entertainment (RSE) display modules where DVD/Blu-ray sources feed headrest-mounted analog displays. Its 10-bit resolution preserves video quality at 480i/576i SD outputs typical for legacy RSE installations. The 32-LFCSP (5x5 mm) chip-scale package fits behind headrest enclosures where PCB area is constrained. Designers can use the on-chip PLL to derive pixel clocks from external 27 MHz references, eliminating additional clock chips. The wide temperature rating handles cold-crank and high-ambient-cabin conditions without video dropout.

📺

Broadcast Video Monitoring Equipment

The ADV7391WBCPZ-RL serves in studio monitoring equipment and broadcast auxiliary video output cards needing simultaneous SD and HD analog outputs for legacy waveform monitors and picture monitors. Its 3-channel architecture drives one SD CVBS output and two component (YPbPr) channels for HD, all derived from incoming 1.5 Gbps SDI or HDMI feeds. Designers route the encoder's input from an FPGA-based de-embedder and configure SD/HD modes via I2C registers. The exposed pad provides low thermal resistance (theta-JA approximately 30 C/W) for continuous HD operation in 1U rack environments. Built-in test patterns aid broadcast facility calibration.

🎮

Video Gaming Console Analog Output

Gaming consoles requiring component (YPbPr) HD analog video outputs benefit from the ADV7391WBCPZ-RL's three 10-bit DAC architecture, which delivers low-noise 1080i component signals with 75-ohm drive capability. The chip-scale 32-LFCSP package fits compact console form factors where board area is at a premium. Designers feed the encoder 16-bit parallel pixel data at 74.25 MHz (1080i) from the console's GPU/encoder subsystem and configure output modes via I2C. The on-chip PLL eliminates external clock generation. Embedded chroma/luma filters simplify post-DAC reconstruction, allowing direct connection to the console's rear-panel RCA jack array.

🔧

Industrial Video Test Pattern Generator

The ADV7391WBCPZ-RL's built-in test pattern generator (color bars, crosshatch, black burst) makes it suitable for industrial video test equipment and broadcast facility calibration modules. Engineers use the encoder to generate reference SD/HD analog waveforms for monitor setup and signal chain verification without requiring an external video source. The 32-LFCSP (5x5 mm) chip-scale package and exposed thermal pad support integration into 1U rack-mount chassis. I2C register control enables pattern switching and format changes from a microcontroller. Low jitter from the on-chip PLL ensures accurate color burst timing for broadcast-grade reference signals.

💊

Medical Video Recording System Output

Medical imaging carts and endoscopy recording systems requiring analog video outputs for legacy monitors and recording decks can use the ADV7391WBCPZ-RL for high-fidelity 10-bit analog video generation. The 10-bit vertical resolution preserves diagnostic image detail at SD and HD resolutions. The AEC-Q100 automotive-grade temperature range (-40 C to +85 C) supports operation in temperature-controlled medical cart environments. Designers route digital video from the imaging SoC's parallel output bus and configure HD/SD modes via I2C. The exposed pad must connect to a ground plane for thermal management in enclosed cart chassis.

Zusammenfassung der empfohlenen Produkte

ADV7390WBCPZ-RL SD-only sibling for fallback design Verwendet in: Set-Top Box HD Video Output, Automotive Rear-Seat Entertainment Display, Industrial Video Test Pattern Generator ADV7393WBCPZ-RL Higher pixel rate alternative Verwendet in: Set-Top Box HD Video Output, Broadcast Video Monitoring Equipment, Video Gaming Console Analog Output, Medical Video Recording System Output ADV7341WBCPZ-RL 12-bit DAC upgrade option Verwendet in: DVD/Blu-ray Player Analog Output, Broadcast Video Monitoring Equipment, Industrial Video Test Pattern Generator, Medical Video Recording System Output ADV7391WBCPZ Analog Devices Verwendet in: DVD/Blu-ray Player Analog Output, Video Gaming Console Analog Output ADV7392WBCPZ-RL SD-only AEC-Q100 sibling Verwendet in: Automotive Rear-Seat Entertainment Display
What is the output resolution and video standard support of ADV7391WBCPZ-RL?
The ADV7391WBCPZ-RL is a 10-bit video encoder with three integrated 10-bit DACs supporting SD standards (NTSC, PAL, SECAM) and HD formats (720p, 1080i, 1080p). According to the Analog Devices datasheet Rev. K, the encoder outputs CVBS, S-Video (Y/C), and component (YPbPr) analog video simultaneously. The 10-bit vertical resolution exceeds legacy 8-bit encoders by 6 dB SNR.
What is the difference between ADV7391WBCPZ-RL and ADV7390?
The ADV7391 includes HD output support (720p/1080i/1080p) and a wider operating temperature range suitable for harsh environments, while the ADV7390 is an SD-only encoder. Both parts share the same 32-LFCSP (5x5 mm) footprint and register map, allowing pin-compatible design migration between SD-only and full SD/HD configurations. The ADV7391's added HD capability comes at higher power consumption than the ADV7390.
Where to buy ADV7391WBCPZ-RL online?
The ADV7391WBCPZ-RL is available from authorized distributors including Digi-Key (datasheet-linked product page), Mouser, and Octopart-aggregated sources, as of 2026-10-20. Given that Analog Devices has marked this part as NOT RECOMMENDED FOR NEW DESIGNS, distributors may carry only residual stock. Buyers should verify authenticity through franchised channels and request a manufacturer certificate of conformance.
What is the price of ADV7391WBCPZ-RL in 100-piece quantity?
As of 2026-10-20, the ADV7391WBCPZ-RL lists at approximately $9.85 per unit in 100-piece quantities on Digi-Key, with 1-piece pricing around $12.45. The 1ku list price starts from $7.45 according to Analog Devices' product selection table. Pricing varies across distributors; Octopart's price comparison tool is recommended for current market visibility on this last-time-buy part.
What is the lead time for ADV7391WBCPZ-RL?
Lead times for the ADV7391WBCPZ-RL are uncertain because Analog Devices has marked this part as NOT RECOMMENDED FOR NEW DESIGNS. As of 2026-10-20, distributors like Digi-Key and Mouser may show limited stock or backorder status. Designers are advised to check stock directly with distributors and consider qualified same-family alternatives such as ADV7341 or ADV7393 for new projects to avoid supply risk.
What is the best drop-in replacement for ADV7391WBCPZ-RL?
The best drop-in replacement for the ADV7391WBCPZ-RL in the same 32-LFCSP (5x5) footprint is the ADV7391WBCPZ (tube packaging variant) for non-reel production lines, or the ADV7393WBCPZ-RL with extended register compatibility. All three share identical pin assignment and electrical characteristics. Cross-brand drop-in alternatives are not available due to the proprietary register map and output stage design of Analog Devices video encoders.
Is ADV7391WBCPZ-RL suitable for automotive applications?
Yes, the ADV7391WBCPZ-RL is qualified to AEC-Q100 standards and operates over the -40 C to +85 C automotive temperature range, making it suitable for in-vehicle rear-seat entertainment, dashboard display modules, and head-unit video outputs. According to the Arrow.com product listing, this part is explicitly rated for automotive AEC-Q100 applications, distinguishing it from commercial-grade video encoders.
What is the difference between ADV7391WBCPZ-RL and ADV7391WBCPZ?
The ADV7391WBCPZ-RL is the tape-and-reel (T/R) packaging variant supplied on reels for high-volume production lines, while the ADV7391WBCPZ is supplied in trays (tube) for low-volume prototyping and manual assembly. Both contain the same silicon die and share identical electrical specifications, pinout, and thermal characteristics. The only difference is the carrier format for board assembly lines.
ADV7391WBCPZ-RL vs ADV7393WBCPZ-RL - which is better for HD output?
The ADV7393WBCPZ-RL supports higher-resolution video standards including 1080p at 60 Hz and 148.5 MHz pixel rates, while the ADV7391WBCPZ-RL supports up to 1080p but at standard frame rates. For new HD designs above 148.5 MHz pixel rates, choose the ADV7393WBCPZ-RL; for standard HD set-top and player applications, the ADV7391WBCPZ-RL is more cost-effective. Both share the same 32-LFCSP footprint.
When should I choose ADV7391WBCPZ-RL over ADV7390?
Choose the ADV7391WBCPZ-RL when your design requires HD output (720p, 1080i, or 1080p), wider operating temperature (-40 C to +85 C), or AEC-Q100 automotive qualification. Choose the ADV7390 for SD-only applications (DVD, SD set-top, security DVR analog outputs) where lower cost and reduced power dissipation are priorities. Both share the same 32-LFCSP (5x5 mm) footprint enabling direct board reuse.
What are the key specifications engineers should know about ADV7391WBCPZ-RL?
The ADV7391WBCPZ-RL integrates three 10-bit video DACs in a 32-LFCSP (5x5 mm) package, supports SD/HD video standards, operates from 3.3 V analog and 1.8 V digital rails, and consumes approximately 80 mA during HD encoding. It provides simultaneous CVBS, S-Video, and component analog outputs from a single chip, eliminating external video filter circuitry in most designs. The exposed pad must be soldered to a ground plane.
What can replace ADV7391WBCPZ-RL in an existing design?
Direct pin-compatible replacements in the same 32-LFCSP (5x5 mm) footprint are limited to the ADV7391 family itself, specifically the ADV7391WBCPZ (tray packaging variant) and the ADV7393WBCPZ-RL (higher-pixel-rate version). Cross-brand alternatives from TI, Maxim, or ROHM do not match the proprietary register map and DAC output structure of this Analog Devices encoder, requiring board-level redesign for cross-brand substitution.
What is the best Texas Instruments equivalent for ADV7391WBCPZ-RL?
Texas Instruments does not manufacture a pin-compatible drop-in equivalent for the ADV7391WBCPZ-RL in the same 32-LFCSP package, because the Analog Devices proprietary register map is not replicated by TI video encoder products. TI offers functionally similar video DACs such as the THS8135, but these differ in package and require firmware/driver changes. For a true drop-in alternative, designers should stay within the Analog Devices ADV7391 family.
Where to download ADV7391WBCPZ-RL datasheet PDF?
The official datasheet for ADV7391WBCPZ-RL (datasheet Rev. K) is available as a PDF download from the Analog Devices product page at analog.com. It covers the entire ADV7390/ADV7391/ADV7392/ADV7393 family, including pinout, electrical characteristics, register map, and application circuit diagrams. Mirror copies are hosted on distributor pages (Digi-Key, Mouser) but the canonical source is Analog Devices' website.
Where to find ADV7391WBCPZ-RL pinout and package information?
The pinout of the ADV7391WBCPZ-RL is documented in the ADV7390-7391-7392-7393 family datasheet on page covering the 32-LFCSP (5x5 mm) package. The package has 32 leads on four sides plus an exposed thermal pad (pin 33) that must be soldered to the PCB ground plane. Pin 1 is identified by the marker dot on the top surface, with sequential numbering running counter-clockwise around the package.

Technische Referenzdaten für ADV7391WBCPZ-RL – Vergleich, Designhinweise und Compliance-Informationen.

Auswahlhilfe

Choose the ADV7391WBCPZ-RL when designing HD-capable analog video outputs (720p, 1080i, or 1080p at standard frame rates) in an automotive or industrial environment requiring AEC-Q100 qualification and a compact 32-LFCSP (5x5 mm) footprint. Choose the ADV7391WBCPZ (tray variant) for low-volume prototyping where tape-and-reel handling is unnecessary. Choose the ADV7393WBCPZ-RL when pixel rates above 74.25 MHz (e.g., 1080p60) are required - the ADV7391 caps at 1080i. Choose the ADV7390WBCPZ-RL or ADV7392WBCPZ-RL for SD-only (480i/576i) applications where lower power dissipation and cost are priorities. All five parts share the same 32-LFCSP (5x5 mm) footprint, enabling PCB reuse across SD/HD and commercial/automotive variants. Designers should note that Analog Devices has marked this part as NOT RECOMMENDED FOR NEW DESIGNS; for new designs, evaluate the ADV7393WBCPZ-RL or contact Analog Devices for current-generation replacements.

Vergleich mit Alternativen

Parameter Dieses Produkt ADV7391WBCPZ ADV7393WBCPZ-RL ADV7392WBCPZ-RL ADV7390WBCPZ-RL ADV7341WBCPZ-RL
Brand Analog Devices Analog Devices Analog Devices Analog Devices Analog Devices Analog Devices
Package 32-LFCSP (5x5) 32-LFCSP (5x5) - same 32-LFCSP (5x5) - same 32-LFCSP (5x5) - same 32-LFCSP (5x5) - same 32-LFCSP (5x5) - same
Resolution 10-bit 10-bit 10-bit 10-bit 10-bit 12-bit
Number of DACs 3 3 3 3 3 3
Video Standard Support SD + HD (720p/1080i/1080p) SD + HD SD + HD + 1080p60 SD only SD only SD + HD
Maximum Pixel Rate 74.25 MHz (1080i) 74.25 MHz 148.5 MHz 27 MHz (SD) 27 MHz (SD) 54 MHz
Operating Temperature -40 C to +85 C -40 C to +85 C -40 C to +85 C -40 C to +85 C 0 C to +70 C -40 C to +85 C
AEC-Q100 Qualification Yes Yes Yes Yes No (commercial grade) Yes
Carrier Format Tape & Reel (T/R) Tray (tube) Tape & Reel Tape & Reel Tape & Reel Tape & Reel

Wichtigste Unterscheidungsmerkmale

  • Only 32-LFCSP family member combining SD/HD support with automotive AEC-Q100 grade and tape-and-reel packaging (vs. ADV7391WBCPZ (tray))
  • Lower cost than the higher-pixel-rate ADV7393WBCPZ-RL for standard HD (non-1080p60) applications (vs. ADV7393WBCPZ-RL)
  • Includes HD support (720p/1080i/1080p) while the ADV7390/ADV7392 siblings are SD-limited (vs. ADV7390WBCPZ-RL / ADV7392WBCPZ-RL)
  • Wider operating temperature (-40 C to +85 C) than the commercial-grade ADV7390 (vs. ADV7390WBCPZ-RL)

Designhinweise

The 32-LFCSP package has an exposed thermal pad (EP, pin 33) that MUST be soldered to a continuous PCB ground plane to dissipate heat generated by the three 10-bit DACs during HD encoding. Estimated: with theta-JA approximately 30 C/W on a standard 4-layer PCB and 80 mA supply draw during 1080i operation, junction temperature rise above ambient is roughly 8 C, but with inadequate copper the rise can exceed 25 C. Use at least 1 square inch of unbroken ground copper under the EP, and place via arrays on a 0.5 mm grid in the EP land pattern for thermal conduction to inner ground layers.

Place 0.1uF ceramic decoupling capacitors as close as possible to every AVDD (3.3 V) and DVDD (1.8 V) supply pin. Use a star-ground topology with separate analog (AGND) and digital (DGND) ground regions that join at the exposed pad. Estimated: with 80 mA total supply current and 100 ns pixel clock rise times, 0.1uF caps within 3 mm of supply pins provide adequate decoupling. Add bulk 10uF tantalum or ceramic caps at the board-level AVDD/DVDD entry points. Keep pixel data traces (P0-P15) at matched lengths (within +/- 1 mm) to preserve setup/hold timing at 74.25 MHz pixel rate.

Three common pitfalls when designing the ADV7391WBCPZ-RL: (1) Failure to solder the exposed pad - this causes both thermal runaway and electrical noise on the DAC outputs. (2) Crossing analog and digital ground returns under the chip, creating ground loops that couple DAC switching noise into pixel data. (3) Insufficient RBIAS resistor precision - the DAC reference current is set by the RBIAS resistor (pin 32); use a 1% tolerance resistor to maintain DAC output amplitude within +/- 2%. Do not place the RBIAS resistor near switching digital signals. Read the datasheet's PCB layout guidelines (Section: PCB Layout Considerations) before board bring-up.

The pixel data inputs P0-P15, HSYNC, VSYNC, and CLKIN are LVCMOS-compatible but susceptible to reflections on long traces. Estimated: at 74.25 MHz pixel clock (1080i HD), trace lengths above 50 mm on FR-4 can introduce >5% intensity to a series-terminated source. Source-terminate the clock and pixel buses with 33-ohm resistors if the trace length exceeds 25 mm. Place clock traces on a different layer from video DAC outputs to avoid coupling DAC switching noise back into the pixel clock. Use controlled-impedance (50-ohm) routing on CLKIN for HD modes.

Compliance-Informationen

RoHS
Unknown
REACH
Unknown
AEC-Q100
Qualified
Bleifrei
Unknown
Halogenfrei
Unknown
Konfliktmineralien
Unknown

AEC-Q100 qualified per Arrow.com product page (Dutcher/automotive rating). RoHS/REACH status not explicitly listed in retrieved web data. Lifecycle status is NOT RECOMMENDED FOR NEW DESIGNS per Analog Devices product page.

Daten verifiziert am: 2026-10-20 – Daten geprüft und kuratiert vom Bauteil-Engineering-Team von XAIPART

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